Chilevisión · El Tiempo

Client
Chilevisión
Year
2024
Category
Broadcast / On Air

Story

One of those projects where simplicity turns out to be the complex part — and where the result was worth it. Chilevisión asked us for a piece in which every scene represented Chile and its seasons, without actually being Chile. It sounds strange, but that was the brief.

El Tiempo isn’t only about the weather in Chile: it’s a global climate programme. So the creative direction went into building each scene as a season and as a module the client could re-edit, letting the order of the piece change and produce different outcomes. Grateful to the Chilevisión team for trusting us with it.

Process

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Client
Chilevisión
Creative Direction
Pablo Ross (Chilevisión)
Executive Production
María Alarcón (Chilevisión)
Art Direction
Pablo Ross (Chilevisión) & Dyne Studio: Roberto González Carlos Dordelly
3D Animation
Dyne Studio: Roberto González Carlos Dordelly Eduardo Dordelly
Postproduction
Dyne Studio: Roberto González Carlos Dordelly Eduardo Dordelly
On Air Graphics
Departamento de gráfica CHV

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